Showing posts with label Business Growth. Show all posts
Showing posts with label Business Growth. Show all posts

Saturday, January 4, 2014

New Year, New Business Resources!

2014 Brings Additional Resources for Our Patrons

Last year was a great year for Genesee District Library and the Business Center. Our electronic books and music service through Overdrive continues to grow in popularity and many more are discovering this new service each month. If you received a tablet or e-reader over the holidays, check out GDL's Digital Branch to search our e-book collection and download your next great read. It's available 24/7 using your library bar code and PIN. The Business Center became a certified Business Resource Center through the Small Business and Technology Development Center (SBTDC) through Kettering University, and we have continued to partner with local organizations to provide free business counseling to local entrepreneurs.

This year looks to be even better, as GDL has several exciting new resources coming available for the business owner / entrepreneur and investor, in addition to free online access to your favorite magazine. 


First, for business owners and entrepreneurs completing their business plan, we will being offering access to two Mergent resources: Key Business Ratios and First Research. Key Business Ratios (KBR) was purchased to facilitate more accurate price and cost estimating and provide industry benchmarks. Estimating costs and determining a sensible pricing structure is essential to any well-written business plan and this database will aid in this process.  



First Research, also beneficial to the aspiring business owner, provides market-specific information for more than 900 industries. Currently having access to industry trends for large sectors through Mergent Archives, First Research will help business patrons hone their research by individual industry, in addition to Census information which is currently available.These Mergent products should be available starting mid-January; links to each will be available via the Business Center Resources page.


Second, and for the investor, GDL has added the Newsletter module to our Morningstar Investment Research Center database. The Business Center does stock several investment newsletters in print, but these newsletters from Morningstar are especially valuable for the investor, as they give access to analysis from one of the most trusted, unbiased sources, Morningstar, written by the experts in the field, CFPs and CFAs. 

Sample first page of DividendInvestor Newsletter

 There are 4 newsletters, one each for Funds, Stocks, Dividends, and ETFs. And we're not talking a couple pages, no, each newsletter published monthly is 15+ pages of analysis, and is yours to download and keep. In addition to ValueLine, and the information you're already using from Morningstar, you're in a terrific position to make wise financial decisions, or make time with your investment professional all the more efficient. Access to each newsletter, available via the Personal Finance Resources page, should begin February 1. 


Last, as mentioned at the start, GDL also now provides access to your favorite magazines electronically and at no cost to you. Beginning with the last couple of  issues, begin reading your favorite magazine through the Zinio link from our homepage. Login with your library bar code to gain free access, then create a Zinio account to begin. Download and read any of the 60+ magazines at your convenience and with no check out dates. You download and keep any magazine(s) you choose. No limit. This service is available now, so check it out.

For more information stop by the Business Center at the Grand Blanc branch and speak with Trevor, the Business Librarian, or for help with Zinio see any GDL staff member at your local branch.

Happy New Year!


Monday, July 29, 2013

New Resource!

New Database Helps Local Entrepreneurs


Genesee District Library patrons now have access to DemographicsNOW, a powerful database that includes a business directory, plus national and state demographic information. See full post for complete list of capabilities and videos.

Tuesday, June 25, 2013

SCORE counseling comes to GDL!

Business Center now hosting FREE monthly business counseling

SCORE (previously Service Corps of Retired Entrepreneurs) is a national organization that offers free business counseling to current and prospective business owners. Each mentor is a current or former business owner and is available for hour-long counseling sessions. 

Tuesday, February 19, 2013

Business Center Updates

Great new signage was installed in the Business Center late last month in time for our Business Resource Center certification on January 30th. 

We are very excited about this partnership with Michigan SBTDC. See below a snapshot of the day with Trevor Winn (Business Center Librarian), Carolyn Nash (GDL Executive Director), and Marsha Lyttle (Director of the SBTDC regional office at Kettering University).


Monday, November 19, 2012

Market Your Business with Our Help!

A Targeted Marketing Approach is Critical...We Can Help!

The Genesee District Library Business Center wants your business to thrive. Engaging the community can be daunting, and professional marketing can be expensive! Over the past few weeks I have demonstrated one of our online resources, ReferenceUSA, to business owners interested in attracting professional clientele. 

How can ReferenceUSA help your business grow?

1. Locate local, regional, and national competition, and see how they're doing
2. Locate companies with which you'd like to partner
3. Use the mapping function to target areas in which your services might be needed

So I know an area in which I'd like to market my services, now what?

This is where Bresser's, a print reference guide becomes invaluable. It is similar to a phone book, but instead of listing individuals by Last Name, First Name by city, it is organized by street name. This will allow you to collect the mailing addresses for a given area should you wish to contact individuals or businesses. This publication is library-use only, but well worth your time if direct-mail marketing is your goal.  

If you'd like more information about our online resources, please click on "contact us" at the top of this page to call the Business Center or email a librarian. Feel free to drop by and we will be happy to show you how to best search the database.